Howard Hanna Real Estate Services expanded its partnership with technology solutions provider Lone Wolf, according to an announcement on Tuesday.
The brokerage now has access to the extended version of Lone Wolf Transactions (zipForm Edition), the tech provider’s transaction management solution, as well as Lone Wolf’s digital marketing tools Boost, Connect and Spacio, plus the firm’s business intelligence solution BrokerMetrics.
These tools will provide brokers and agents at Howard Hanna with a built-in eSignature platform, a mobile application, a file review process, digital ad creation tools, mobile tools for lead capture and client collaboration, and real-time data analysis on market share and market dynamics.
“We’re excited to expand our partnership with Lone Wolf and extend these amazing solutions to our company,” Howard W. “Hoby” Hanna, IV, the president of Howard Hanna Real Estate Services, said in a statement. “There are so many technology providers out there, but none can match the breadth of brokerage functionality of Lone Wolf.”
According to the press statement, since using Boost to generate leads, Howard Hanna has seen over 337,000 leads generated a month, as well as a 8.8% click-thru rate on their digital advertising efforts. In addition, the brokerage says that in the last 30 days, Howard Hanna’s advertising with Boost has netted over 15 million impressions and 94,000 total engagements from consumers.
As brokerages work to create more productive agents, many, like Howard Hanna are investing in technology tools and platforms.
“We’re thrilled to partner with Howard Hanna, one of the biggest and best real estate companies in the U.S.,” Kyle Hunter, the GM of franchise for Lone Wolf said in a statement. “Combined, these solutions offer Howard Hanna’s agents and brokers a real estate experience like no other, which in turn helps them do the same for their clients.”
Howard Hanna was the No. 5 brokerage by transaction sides, with 124,016 transaction sides, and the No. 7 brokerage by sales volume, with $35,625,185,300 of volume, in the 2022 RealTrends 500 rankings.
