The latest RealTrends Verified brokerage rankings are now live, showcasing the top-performing real estate brokerages across the nation. These rankings provide insight into the industry’s leaders in both transaction sides and sales volume, reflecting the dynamic nature of today’s real estate market. Here’s a breakdown of the top 5 brokerages by category, highlighting both growth […]
The constant need for fresh content often leads agents to either abandon their social media efforts entirely or settle for bland, repetitive posts that fail to attract new leads. The biggest issue agents fall victim to when trying to improve their marketing on social media is using the same type of content across each platform, […]
Think luxury Realtor® are born and not made? Think again. Many of the most successful luxury agents on the RealTrends Verified list started where you are today. Thankfully, learning how to become a luxury real estate agent is no different than learning how to become an ordinary Realtor®. Shift your mindset, carve out time to […]
Referrals are the lifeblood of every healthy real estate business. Receiving agents get warmer leads who are easier to close, and referring agents get to boost their GCI while someone else does the heavy lifting. An easy win/win in an industry that thrives on uncertainty. Real estate referral agreements — the contracts that dictate the […]
With more than 15 years working in the financial industry and another four as a luxury real estate agent in Miami, Mariana Niro with SERHANT., thought she’d seen it all. Until, she says, “I found myself juggling one of my most challenging transaction yet.” Let’s set the scene: The sellers were from Russian, and all […]
Google Reviews offer an effective marketing strategy that top-performing agents use to build trust and visibility. When potential clients search for real estate services in your area, authentic reviews from past customers act as compelling testimonials that demonstrate your expertise and results. This guide shows you exactly how to use Google Reviews to generate quality […]
Standing in an empty room with your phone, trying to film content that will actually attract clients, can make even experienced agents freeze up. You know video marketing works—you see the proof every time you open social media. While real estate influencers effortlessly generate leads from their videos, most agents struggle with awkward property walkthroughs […]
The decision to switch real estate brokerages is more than a career move—it’s a defining moment. Maybe you’ve outgrown your current brokerage, or perhaps the support and tools you once relied on no longer align with your goals. You may also be craving a fresh start, a new network, or simply a better opportunity to […]
Your transaction coordinator is more than just a glorified paper pusher. If you train them right (and order them Uber Eats occasionally), they can help soothe your buyer’s frazzled nerves and even help you get more referrals. Smooth transactions lead to glowing reviews, and glowing reviews lead to closed deals. Why not set them up […]
We scoured the landscape of Ai tools to compile a list of ones we think every real estate agent should check out.
