The Platinum Group Real Estate Team, which serves the Mid-Atlantic region, joined The Real Brokerage Inc. with 26 agents, bringing Real’s agent count to more than 8,000 agents in the U.S. and Canada. Real had just reached 7,000 agents in October.
“Since the start of the year, we’ve increased our agent base more than 108 percent, and we are excited to continue our growth in 2023,” said Tamir Poleg, chairman and chief executive officer of Real, a cloud-based publicly traded real estate brokerage.
Platinum Group, founded by Karen Cooper and Vicky Noufal, closed more than $1 billion in real estate transactions since its launch in 2015. The founders have almost four decades of experience in the real estate markets of Virginia, Maryland and Washington, D.C.
The team’s average professional careers span more than nine years in the industry. It closed approximately $250 million in real estate transactions over the last year.
As the real estate industry works through the downturn, Cooper noted the benefits of working with The Real Brokerage.
“Today’s agents work so hard to serve their clients and communities, but many find it difficult to plan for their financial futures,” Cooper said in a statement. “Real’s compensation model rewards all agents — not solely the most elite producers.”
Real, founded in 2014, today serves 45 states, D.C., and three Canadian provinces. The company has been growing rapidly by adding new teams and brokerages.
In August, real estate brokerage The Enclave Way joined Real with 24 agents, and real estate team Five Star Real Estate Network joined with 18 agents.
In November, Real further expanded its network with the addition of San Diego-based team The Dean Aguilar Group with 115 agents, who closed more than $425 million in transactions in the past year. The brokerage also appointed Andrew Kazeniac as its chief operating officer the same month.
In December, the brokerage acquired home loan platform LemonBrew Lending for $1.25 million. Real previously acquired Expetitle, now operating as Real Title. The firm also acquired Redline Real Estate Group earlier in November this year.
