Game Plan By: Ian Morris of Market Leader and Steve Murray of REAL Trends

How Real Estate Professionals Can Thrive in an Uncertain Future

The residential real estate market has changed dramatically, for consumers as well as real estate professionals.  But what’s really happening?  What’s driving that change?  And what role will real estate professionals have in the future?

Game Plan answers those questions with a look at the forces shaping the industry and their impact on who will be the winners—and losers—in the future.  Game Plan provides a specific, how-to guide for both brokerage companies and real estate professionals to capitalize on these fundamental changes and create thriving real estate businesses in the years ahead.

Ian Morris is the CEO of Market Leader (NASDAQ: LEDR), and has been a leader in the real estate industry for the past 15 years.  As a pioneer in online real estate, Ian is a frequent speaker at industry gatherings, and has been named one of Realtor Magazine’s Most Influential People and an Inman Innovator of the Year.

Steve Murray is the editor and president of REAL Trends, Inc, a respected industry trends and research organization.  He has more than 34 years of experience in the residential real estate services industry. Over 24,500 principals and lead managers read REAL Trends publications and attend REAL Trends conferences.

Hear what David Osborn, Operating Principal, Keller Williams Realty has to say about GAME PLAN

This book, like all the information provided by Steve Murray and Real Trends, is timely, and informative. This is the best book I have read for a history of what brokers have faced over the decades I have been in business, and it is a great tool for setting your 5 and 10 year vision plans for the future of your business. It is a must read for anyone committed to the real estate industry.

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