Featured Community Videos: Know What Your Customers Want

If you’re working with customers who are moving from another state, city or even across town, you know how hard it is for them to truly get to know the different communities and the amenities they offer. Touring each area can be time consuming. Instead, add community and neighborhood videos to...

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Video Developments

It’s been just under 150 years since the video camera was invented. Over the last 150 years, the video camera has become so advanced that what used to take five people to operate with only enough film for 10 seconds of footage, now can be used effectively by even the most novice photographer or...

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Connect With Facebook Groups

Most businesses are using Facebook to market to targeted audiences. Take that one step further with Facebook Groups. Facebook Groups are full of people who share a similar interest or want to engage with people concerning local neighborhood information and events. By joining groups that interest...

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Is Your Firm Customer Obsessed?

Real estate is full of technology solutions targeted at fixing the same problems—database intelligence, transaction management, lead acquisition and marketing to name a few. Many of these platforms offer similar tools and functionality, but what sets them apart, aside from price, is their...

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Protect Yourself and the World from IoT Botnets

When looking at houses, potential buyers may be interested in built-in smart home devices such as programmable thermostats, smart appliances or security systems. While they can certainly make your customers’ lives easier, and even save money in many cases, there are security issues to consider....

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Google Daydream to Transform Listings?

Phones built for virtual reality (VR), according to Google. And, they say, Daydream-ready phones are built for VR with high-resolution displays, graphics and high-fidelity sensors. Daydream is the newly released virtual reality (VR) platform known from Google. Daydream is a platform that is built...

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How to Win $1 Million—From Zillow!

Zillow Group has taken a unique approach to fixing its controversial tool—the Zestimate. The Zestimate helps homeowners value their homes and has been a source of controversy in the real estate world because of inaccuracies. To fix this issue, Zillow is offering data scientists $1 million to the...

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Skills of a Successful Social Media Manager

Whether you outsource your social media needs, have a social media manager on staff or run it yourself, it’s important that you have the right person behind the wheel. Unfortunately, social media is a tool that most often gets placed on the plate of someone who has some extra time on their hands...

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