Your Guide to Hyper-Local SEO

Real estate keywords are increasingly difficult to rank as the landscape shifted to broad search dominated by portal websites. Ever since the arrival of Trulia and Zillow, top spots in the search engines for broad search have become more difficult to rank and, more importantly, obtain traffic. We...

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5 Things You May Not Know About Google AdWords

Whether you’ve explored Google AdWords, or you’re a certified Google AdWords pro, there’s no doubt you’ve come across something new or unique. AdWords is constantly improving their platform to meet the needs of a growing and digitally savvy online marketing landscape. Here are a few lesser-known...

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Top Indicators You Need a New Website

When you visit a website, what are the key factors that make you stay on the site? A website should be easy to navigate. No one wants to visit a page and find an error or wait for a page to load. Even five seconds can feel like a lifetime! Once a user is frustrated with your site, good luck...

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Smart Home Technology: Tying it All Together

Remember the good old days, when you went on a trip and the essentials of travel consisted of a cell phone, GPS, notebook, printed MapQuest directions and often a printed boarding pass and hotel check-in directions? Obviously, many of these items have been replaced with the advent of smartphones....

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Is Your Website Prepared for Results?

Developing a complete digital marketing strategy takes time. Many times, it’s experimental. You try one approach, and it doesn’t work; try another, and it is successful! Once you launch a campaign, did it perform to your expectations? If not, you review the campaign setup (chosen audience, ad set,...

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Tech Tip of The Week Email: The Digital Firehose

Keeping up with email is no small task, especially when you’re on the go. Even taking a day off can result in hundreds of unread emails. Couple this with the unwritten five-minute rule—the unwritten rule that an email must be answered within five minutes of receiving it—and things can get...

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Virtual Reality is Making a Comeback

Back in the 1990s, virtual reality (VR) was the next big thing in entertainment, such as video games and movies. Now, VR is making a huge return to entertainment as Sony just released the PlayStation VR. However, it’s also making a move into the business world as well. What is VR? It’s simple....

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Facebook Marketing: Did You Know?

Several years after its inception, Facebook developed a way to monetize the platform through digital advertising. After all, an endless of pool of information was available at their fingertips. Why not take advantage of the detailed user profiles, clicks and likes to encourage advertising through...

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